New Collection 2026

Your lips, perfected.

Luxury vegan lip cosmetics crafted for the modern woman. Bold color. Clean beauty. Unapologetic confidence.

Vegan

Cruelty Free

Clean Beauty

Soft Kiss Lip Jelly — 4 shades: hope, balance, rebirth, connect

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Soft Kiss Lip Jelly✦ Kissproof Lip Liner✦ Luxury Vegan Beauty✦ Bold Color. Clean Formula.✦ 4 Jelly Shades✦ 4 Liner Shades✦ Cruelty Free✦ by simonna .✦ Soft Kiss Lip Jelly✦ Kissproof Lip Liner✦ Luxury Vegan Beauty✦ Bold Color. Clean Formula.✦ 4 Jelly Shades✦ 4 Liner Shades✦ Cruelty Free✦ by simonna .✦

Our Collections

Find your perfect shade.

Bestseller

Soft Kiss Lip Jelly

Hydrating Lip Gloss

$22.00

Hope · Balance · Rebirth · Connect
4 buildable, high-shine shades

Discover Shades

New

Kissproof Lip Liner

Long-Wear Lip Liner

$18.00

111 · 222 · 333 · 444
4 precise, kiss-proof shades

Discover Shades

Soft Kiss Lip Jelly

Kiss-worthy shades.

Hope

Strawberry Shortcake

$22.00

Glossy Buildable Vegan

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Balance

Chocolate Truffle

$22.00

Glossy Rich Vegan

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Rebirth

Cherry Martini

$22.00

Glossy Bold Vegan

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Connect

Peachy Push

$22.00

Shimmer Glow Vegan

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111

Kissproof Lip Liner

$18.00

Matte Precise Vegan

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222

Kissproof Lip Liner

$18.00

Matte Smooth Vegan

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333

Kissproof Lip Liner

$18.00

Matte Deep Vegan

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444

Kissproof Lip Liner

$18.00

Matte Bold Vegan

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What They Say

Real love, real lips.

"The Soft Kiss Lip Jelly in Rebirth is genuinely the best lip gloss I've ever used. The color payoff is insane and it keeps my lips hydrated all day."

— Sofia M., Verified Buyer

"Kissproof Liner 333 is literally kissproof. I wore it for 12 hours and it didn't budge. The formula is so smooth and pigmented — obsessed!"

— Elena K., Verified Buyer

"Finally, a brand that's vegan, cruelty-free, AND luxurious. Connect is my everyday shade — the shimmer is so subtle and pretty."

— Maria D., Verified Buyer

Complete Your Look

The full collection.

Pair our high-shine Soft Kiss Lip Jelly with the precision of Kissproof Lip Liner for a flawless, long-lasting lip look.

Lip Jelly

$22

Lip Liner

$18

Bundle

$36

Shop the Bundle

"Beauty should feel as good as it looks. We create luxury lip cosmetics with only the cleanest ingredients — because your lips deserve better."

by simonna . was born from a belief that high-performance beauty and ethical values don't have to be separate. Every product is 100% vegan, cruelty-free, and crafted with carefully sourced ingredients.

From the rich, buildable pigments of our Soft Kiss Lip Jelly to the precise, kiss-proof formula of our Lip Liner — we obsess over every detail so you don't have to.

Our Story